Learner Sign InBringing data to life at Cisco’s RSAC
Industry type: Technology
Connecting numbers to real people
Conference-goers are frequently barraged with facts and numbers. For RSA, Cisco wanted to get the message across about startling statistics around employees breaching security policies in order to more effectively do their jobs. Duarte produced a man-on-the-street style documentary revealing the truth behind statistics. This video embedded these facts more indelibly in the minds of the audience and encouraged more urgency than a recitation of numbers could ever do.
Result
Duarte created a security documentary for Cisco's RSA conference that amplified urgency, humanizing stats.
Services
- Brand and product storytelling
- Event support